About Business4Good

Leveraging 100% of your Team to achieve Big Goals.

55%

55% OF COMPANIES SAY THAT CREATING THE NEXT GENERATION OF LEADERS IS THEIR BIGGEST PROBLEM – YET LESS THAN 5% OF BUSINESSES INVEST IN LEADERSHIP DEVELOPMENT AT ALL LEVELS OF THE COMPANY

SOURCE:
Apollo Technical, May 2022

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5 Key Times Clients Call on Us

Senior leaders see productivity and innovation decline as managers struggle to lead engaging and productive meetings (in-person/hybrid/online).
2 or more high performers have jumped ship in the last 3-months – or the CEO is stepping down in the next 1-3 years - and you need to stop the bleed.
Executive team conflict is adversely impacting strategic direction, revenue, morale or key relationships, and can no longer be tolerated.
Managers can no longer permit wasting precious time baby-sitting – or doing the work themselves - and urgently need the people-skills to lead adaptive, autonomous, and high-performing teams that thrive in today’s reality of business complexity.
The Leadership Team is planning a Strategic Retreat and needs outside help from an expert facilitator to easily leverage their collective intelligence and set their Strategic Road Map.

How Do We Help?

When we work with future, emerging and seasoned leaders:

You build the critical and universal people-management skills to confidently lead your teams through rapidly changing complexity so they can turn chaos into opportunity and growth.
You rise above the messiness of day-to-day issues to set a clear direction and action plan that’s both strategic and viable in today’s rapidly changing environment.
You quickly and easily implement practical habits, frameworks and systems that free-up precious time so you can strategize, problem-solve and yes – imagine it: even have time to Think!
You identify and leverage the unique strengths in yourself and others, so you can do more with less - and with more energy, vitality, and joy.
You overcome self-stopping mechanisms, procrastinations and overwhelm to get laser-focussed on results.

Our Framework

Lead with Awareness: We give you the Emotional (EQ), Social (SQ) and Innovation (iQ) people-skills to confidently lead your teams through rapidly changing complexity. Through a customised process to identify you superpowers, blind-spots and habitual patterns, we help you overcome subconscious selfstopping strategies that block potential and limit progress. We call this “Conscious Leadership” - because becoming a leader is synonymous with becoming your best self.
Lead with Strategic Clarity: Madeleine helps leaders think clearly. Removing confusion and overwhelm, she guides clients through a specific process to articulate their vision and strategic road map and ignite buy-in and momentum from their teams. Clients receive on-going accompaniment with coaching, trouble-shooting and accountability.
Lead with Results-Focus: In today’s reality of non-stop disruption, we work with leaders to elevate their people, time and task management. This may include transforming a culture of “meeting syndrome” to “meeting mastery”; training staff to be strategic and decisive; learning how to delegate and give constructive feedback or turn hidden conflict into healthy innovation.
Lead with Impact & Influence: Executive presence is the ability to ‘own the room’ and inspire the trust and confidence that moves people to action. we work with clients to identify their unique Personal Leadership Brand and expand their positive influence. This might involve communication coaching, developing relationships and networking (even if you’re introverted or shy) or building selfconfidence.

OUR EXPERIENCE

Since 2018, Business4Good has worked with high potentials, managers, seasoned leaders, and leadership teams to rise above the stress and messiness of day-to-day work life and expand their positive impact.

After starting out as an admin assistant in EY London, Founder & CEO Madeleine de Hauke has had a Portfolio Career. Taking her from Petrochemical Journalism in Paris and Hong Kong to a Medical Degree from Imperial College London and Managerial positions in Life Sciences organisations in Europe and the Middle East. During that time, she has worked with individuals and teams across cultures, disciplines, and hierarchies. From medical emergency teams to marketing agencies; from CEOs to Surgeons; from Personal Assistants to Traders; from Homeless ex-businessmen to Empire-builders. She knows where people stop – and what makes them excel. She knows why teams stagnate – and how to make them thrive.

Business4Good is now a boutique leadership consultancy of world-class trainers and executive coaches with over a century of collective expertise in supporting leadership excellence and united with one common value: Business As A Force For Good.